Storyteq named Gartner® Leader in DAM on the back of advanced approach to AI

The sustained recognition of Storyteq follows the rapid enterprise adoption of its advanced Halo Intelligence® capabilities, with our platform recommending the best and most relevant marketing assets for every target audience and scenario.

Another popular Storyteq innovation is AgentConsole™, enabling brands to unify and control every AI agent in a single, robustly governed system. With AgentConsole™, organizations can rapidly create bespoke agents and safely chain them together to execute powerful end-to-end workflows.

“The reason Storyteq is outstripping legacy platforms is down to how we treat artificial intelligence,” says our CEO, Andrew Swinand. “While many companies approach AI as a series of disconnected features, we have engineered a completely unified, agentic content operating system. Storyteq makes AI part of how work gets done every day.

“I believe this is reflected in once again being named a Gartner® Magic Quadrant™ Leader in the highly competitive DAM space, and the credit goes to our teams for their outstanding work and unwavering commitment to innovation.”

Through AgentConsole™, Storyteq deploys coordinated, brand-safe teams of agents that handle everything from compliance checking and workflow orchestration to real-time visual verification of brand guidelines.

And when combined with Halo Intelligence®, Storyteq actively tells the marketer which assets are working, why they are working, and how to dynamically adapt them to drive immediate ROI across every channel.

“We are not just building a DAM to help people create and find content faster,” adds Swinand, “We are delivering an open, AI-agnostic infrastructure that governs the entire content lifecycle.”

Earlier this year, Storyteq was also recognized as a Leader in the Gartner® Magic Quadrant™ for Content Marketing Platforms (CMP), positioned higher than any other platform on the Ability to Execute axis. It was the fourth consecutive year that our technology was placed as a CMP Leader.

Both Storyteq DAM and Storyteq CMP are built on the same core architecture, so organizations who license both enjoy a seamless single-platform experience that unifies governance and creative activity from upstream strategy and workflows to asset management and deployment.

According to our Chief Strategy Officer John Kirk, “Governance remains a blocker for organizations implementing AI solutions. Legacy platforms simply cannot contain the risk, but Storyteq is designed to act as a central coordinator, instantly checking every automated action against locked brand rules while tracking the entire asset history in a secure, unalterable log.

“We are giving global enterprises the infrastructure to scale content automation rapidly without losing brand or regulatory control.”

A core Storyteq capability remains its endless configurability and scalability, enabling it to offer worldwide enterprise support by meeting the unique needs of every business, no matter how many users, brands, and markets it has.

Developed to connect and work seamlessly with adjacent platforms, our Storyteq DAM unifies all global enterprise activity and corporate data into a single source of truth.

Click here for complimentary access to the 2026 Gartner Magic Quadrant for DAM.